Dia is a nascent enterprise specializing in exquisite luxury diamond jewelry. This undertaking entails an exhaustive business analysis to strategically position Dia for success in the market. The analysis encompasses the following components:

1. Business Ideas
2. Competitor Analysis (Tiffany & Co., Bvlgari, Links, Swarovski)
3. Website Evaluation
4. Customer Segmentation and Persona Development
5. Navigation Structure
6. Content Cards and Sorting Exercise
7. Sitemap and Labeling
8. Wireframe Creation